Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 09971
VM0009971Silvermember9971@example.test · +601110009971 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
1,127
Current loyalty balance
Lifetime Spend
RM 1,409
Across 17 visits
Total Visits
17
Since 2025-08-26
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
121d
2026-06-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,127 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 10
Outlet purchase
2026-05-29 · Member activity · RM 75.75
App session
2026-05-17 · OPLUMO Outlet 10
Points credited
2026-05-05 · Member activity · RM 85.85
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 10
Outlet purchase
2026-04-11 · Member activity · RM 95.95
Points credited
2026-03-30 · OPLUMO Outlet 10
Outlet purchase
2026-03-18 · Member activity · RM 106.05