Welcome back

OPLUMO CRM

Build deeper relationships. Drive lasting growth.

“Stronger customers today.
A brighter tomorrow.”

+12.5%

Total Members

248,932

Growing member base

+8.3%

Active Members

186,421

Engaged in last 90 days

+18.7%

VIP Members

24,893

High-value customers

+4.2%

Retention Rate

78.4%

Repeat relationship health

+21.6%

Revenue Influenced

RM 12.4M

CRM-attributed value

+11.3%

Open Deals

342

Across sales pipeline

ROI

+0.9x

Campaign ROI

4.8x

Marketing efficiency

+2%

Automation Health

98%

Healthy workflow runs

Member growth

Total members and growth over time

248,932 ↑ 12.5%

JanFebMarAprMayJunJulAugSepOctNovDec

Sales pipeline

342 open opportunities

View pipeline →

Lead128

Qualified96

Proposal72

Won46

Recent campaigns

Performance snapshot

View all →

Campaign	Reach	CTR	Revenue	Change
Spring Rewards 2026	12.4K	4.8%	RM 48.2K	+18%
VIP Exclusive Access	8.1K	6.2%	RM 62.1K	+32%
Birthday Surprise	20.3K	5.1%	RM 36.7K	+11%

Customer Segments

View all

248,932Members

Loyal Customers38%

At Risk22%

New Members18%

VIP12%

Upcoming Tasks

View all

Follow up with Acme CorpToday, 10:00 AM

High

Send proposal to Johnson LtdToday, 2:00 PM

Medium

Prepare Q2 campaign reportTomorrow, 9:00 AM

Medium

Call VIP member — Sarah LimTomorrow, 11:00 AM

Low

Automation Engine

View all

TriggerMember signs up

ConditionMember is in VIP segment

ActionSend welcome email + bonus points

Recent Activity

View all

New member joinedEmily Chen

5m ago

Deal moved to ProposalAcme Corporation

28m ago

Campaign completedSpring Rewards 2026

1h ago

VIP member upgradedDaniel Wong

3h ago

Automation executedBirthday campaign · 128 members

4h ago