Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 00990
VM0000990Silvermember990@example.test · +601110000990 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
1,373
Current loyalty balance
Lifetime Spend
RM 1,717
Across 14 visits
Total Visits
14
Since 2025-12-02
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,373 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 5
Outlet purchase
2026-07-12 · Member activity · RM 80.25
App session
2026-06-30 · OPLUMO Outlet 5
Points credited
2026-06-18 · Member activity · RM 90.95
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 5
Outlet purchase
2026-05-25 · Member activity · RM 101.65
Points credited
2026-05-13 · OPLUMO Outlet 5
Outlet purchase
2026-05-01 · Member activity · RM 112.35