Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 09899
VM0009899Goldmember9899@example.test · +601110009899 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
3,378
Current loyalty balance
Lifetime Spend
RM 4,223
Across 22 visits
Total Visits
22
Since 2025-05-06
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
143d
2026-05-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,378 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 6
Outlet purchase
2026-05-07 · Member activity · RM 120.75
App session
2026-04-25 · OPLUMO Outlet 6
Points credited
2026-04-13 · Member activity · RM 136.85
Win-back campaign delivered
2026-04-01 · OPLUMO Outlet 6
Outlet purchase
2026-03-20 · Member activity · RM 152.95
Points credited
2026-03-08 · OPLUMO Outlet 6
Outlet purchase
2026-02-24 · Member activity · RM 169.05