Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 09827
VM0009827Membermember9827@example.test · +601110009827 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
396
Current loyalty balance
Lifetime Spend
RM 496
Across 9 visits
Total Visits
9
Since 2026-03-18
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
61d
2026-08-09
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
396 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 2
Outlet purchase
2026-07-28 · Member activity · RM 36.75
App session
2026-07-16 · OPLUMO Outlet 2
Points credited
2026-07-04 · Member activity · RM 41.65
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 2
Outlet purchase
2026-06-10 · Member activity · RM 46.55
Points credited
2026-05-29 · OPLUMO Outlet 2
Outlet purchase
2026-05-17 · Member activity · RM 51.45