Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09723
VM0009723Goldmember9723@example.test · +601110009723 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
2,669
Current loyalty balance
Lifetime Spend
RM 3,337
Across 17 visits
Total Visits
17
Since 2025-11-13
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
42d
2026-08-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,669 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-28 · OPLUMO Outlet 17
Outlet purchase
2026-08-16 · Member activity · RM 128.25
App session
2026-08-04 · OPLUMO Outlet 17
Points credited
2026-07-23 · Member activity · RM 145.35
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 17
Outlet purchase
2026-06-29 · Member activity · RM 162.45
Points credited
2026-06-17 · OPLUMO Outlet 17
Outlet purchase
2026-06-05 · Member activity · RM 179.55