Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09687
VM0009687Goldmember9687@example.test · +601110009687 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,544
Current loyalty balance
Lifetime Spend
RM 4,431
Across 45 visits
Total Visits
45
Since 2024-04-24
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
106d
2026-06-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,544 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 15
Outlet purchase
2026-06-13 · Member activity · RM 63.75
App session
2026-06-01 · OPLUMO Outlet 15
Points credited
2026-05-20 · Member activity · RM 72.25
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 15
Outlet purchase
2026-04-26 · Member activity · RM 80.75
Points credited
2026-04-14 · OPLUMO Outlet 15
Outlet purchase
2026-04-02 · Member activity · RM 89.25