Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 09647
VM0009647Silvermember9647@example.test · +601110009647 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,346
Current loyalty balance
Lifetime Spend
RM 1,684
Across 14 visits
Total Visits
14
Since 2025-12-13
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,346 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 9
Outlet purchase
2026-07-23 · Member activity · RM 104.25
App session
2026-07-11 · OPLUMO Outlet 9
Points credited
2026-06-29 · Member activity · RM 118.15
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 9
Outlet purchase
2026-06-05 · Member activity · RM 132.05
Points credited
2026-05-24 · OPLUMO Outlet 9
Outlet purchase
2026-05-12 · Member activity · RM 145.95