Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 09614
VM0009614Goldmember9614@example.test · +601110009614 · Preferred outlet: OPLUMO Outlet 10
App UserFamily
Consent Status
Opted In
Points Balance
3,532
Current loyalty balance
Lifetime Spend
RM 4,416
Across 39 visits
Total Visits
39
Since 2024-10-01
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,532 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 10
Outlet purchase
2026-08-04 · Member activity · RM 96.00
App session
2026-07-23 · OPLUMO Outlet 10
Points credited
2026-07-11 · Member activity · RM 108.80
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 10
Outlet purchase
2026-06-17 · Member activity · RM 121.60
Points credited
2026-06-05 · OPLUMO Outlet 10
Outlet purchase
2026-05-24 · Member activity · RM 134.40