Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 09604
VM0009604Membermember9604@example.test · +601110009604 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
271
Current loyalty balance
Lifetime Spend
RM 339
Across 5 visits
Total Visits
5
Since 2026-06-08
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
51d
2026-08-19
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
271 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 17
Outlet purchase
2026-08-07 · Member activity · RM 63.75
App session
2026-07-26 · OPLUMO Outlet 17
Points credited
2026-07-14 · Member activity · RM 72.25
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 17
Outlet purchase
2026-06-20 · Member activity · RM 80.75
Points credited
2026-06-08 · OPLUMO Outlet 17
Outlet purchase
2026-05-27 · Member activity · RM 89.25