Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09579
VM0009579Silvermember9579@example.test · +601110009579 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
1,088
Current loyalty balance
Lifetime Spend
RM 1,361
Across 35 visits
Total Visits
35
Since 2024-10-08
Average Order Value
RM 45
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,088 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 9
Outlet purchase
2026-05-31 · Member activity · RM 33.75
App session
2026-05-19 · OPLUMO Outlet 9
Points credited
2026-05-07 · Member activity · RM 38.25
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 9
Outlet purchase
2026-04-13 · Member activity · RM 42.75
Points credited
2026-04-01 · OPLUMO Outlet 9
Outlet purchase
2026-03-20 · Member activity · RM 47.25