Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00957
VM0000957Platinummember957@example.test · +601110000957 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,842
Current loyalty balance
Lifetime Spend
RM 6,053
Across 33 visits
Total Visits
33
Since 2025-01-16
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,842 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 6
Outlet purchase
2026-08-03 · Member activity · RM 134.25
App session
2026-07-22 · OPLUMO Outlet 6
Points credited
2026-07-10 · Member activity · RM 152.15
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 6
Outlet purchase
2026-06-16 · Member activity · RM 170.05
Points credited
2026-06-04 · OPLUMO Outlet 6
Outlet purchase
2026-05-23 · Member activity · RM 187.95