Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09555
VM0009555Goldmember9555@example.test · +601110009555 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted Out
Points Balance
3,937
Current loyalty balance
Lifetime Spend
RM 4,921
Across 38 visits
Total Visits
38
Since 2024-10-29
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
44d
2026-08-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,937 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 2
Outlet purchase
2026-08-14 · Member activity · RM 120.00
App session
2026-08-02 · OPLUMO Outlet 2
Points credited
2026-07-21 · Member activity · RM 136.00
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 2
Outlet purchase
2026-06-27 · Member activity · RM 152.00
Points credited
2026-06-15 · OPLUMO Outlet 2
Outlet purchase
2026-06-03 · Member activity · RM 168.00