Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 09554
VM0009554Membermember9554@example.test · +601110009554 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
558
Current loyalty balance
Lifetime Spend
RM 698
Across 18 visits
Total Visits
18
Since 2025-06-19
Average Order Value
RM 48
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
171d
2026-04-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
558 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 1
Outlet purchase
2026-04-09 · Member activity · RM 36.00
App session
2026-03-28 · OPLUMO Outlet 1
Points credited
2026-03-16 · Member activity · RM 40.80
Win-back campaign delivered
2026-03-04 · OPLUMO Outlet 1
Outlet purchase
2026-02-20 · Member activity · RM 45.60
Points credited
2026-02-08 · OPLUMO Outlet 1
Outlet purchase
2026-01-27 · Member activity · RM 50.40