Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09531
VM0009531Membermember9531@example.test · +601110009531 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
182
Current loyalty balance
Lifetime Spend
RM 228
Across 2 visits
Total Visits
2
Since 2026-04-30
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
144d
2026-05-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
182 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-18 · OPLUMO Outlet 12
Outlet purchase
2026-05-06 · Member activity · RM 79.50
App session
2026-04-24 · OPLUMO Outlet 12
Points credited
2026-04-12 · Member activity · RM 90.10
Win-back campaign delivered
2026-03-31 · OPLUMO Outlet 12
Outlet purchase
2026-03-19 · Member activity · RM 100.70
Points credited
2026-03-07 · OPLUMO Outlet 12
Outlet purchase
2026-02-23 · Member activity · RM 111.30