Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 09525
VM0009525Goldmember9525@example.test · +601110009525 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,895
Current loyalty balance
Lifetime Spend
RM 4,869
Across 38 visits
Total Visits
38
Since 2024-10-16
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,895 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 6
Outlet purchase
2026-08-01 · Member activity · RM 90.75
App session
2026-07-20 · OPLUMO Outlet 6
Points credited
2026-07-08 · Member activity · RM 102.85
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 6
Outlet purchase
2026-06-14 · Member activity · RM 114.95
Points credited
2026-06-02 · OPLUMO Outlet 6
Outlet purchase
2026-05-21 · Member activity · RM 127.05