Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00940
VM0000940Silvermember940@example.test · +601110000940 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,116
Current loyalty balance
Lifetime Spend
RM 2,646
Across 31 visits
Total Visits
31
Since 2024-12-03
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
135d
2026-05-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,116 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 6
Outlet purchase
2026-05-15 · Member activity · RM 70.50
App session
2026-05-03 · OPLUMO Outlet 6
Points credited
2026-04-21 · Member activity · RM 79.90
Win-back campaign delivered
2026-04-09 · OPLUMO Outlet 6
Outlet purchase
2026-03-28 · Member activity · RM 89.30
Points credited
2026-03-16 · OPLUMO Outlet 6
Outlet purchase
2026-03-04 · Member activity · RM 98.70