Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 09381
VM0009381Platinummember9381@example.test · +601110009381 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,910
Current loyalty balance
Lifetime Spend
RM 6,138
Across 39 visits
Total Visits
39
Since 2024-08-26
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,910 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 15
Outlet purchase
2026-06-29 · Member activity · RM 122.25
App session
2026-06-17 · OPLUMO Outlet 15
Points credited
2026-06-05 · Member activity · RM 138.55
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 15
Outlet purchase
2026-05-12 · Member activity · RM 154.85
Points credited
2026-04-30 · OPLUMO Outlet 15
Outlet purchase
2026-04-18 · Member activity · RM 171.15