Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09303
VM0009303Goldmember9303@example.test · +601110009303 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,564
Current loyalty balance
Lifetime Spend
RM 4,455
Across 31 visits
Total Visits
31
Since 2025-01-17
Average Order Value
RM 137
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,564 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 5
Outlet purchase
2026-06-29 · Member activity · RM 102.75
App session
2026-06-17 · OPLUMO Outlet 5
Points credited
2026-06-05 · Member activity · RM 116.45
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 5
Outlet purchase
2026-05-12 · Member activity · RM 130.15
Points credited
2026-04-30 · OPLUMO Outlet 5
Outlet purchase
2026-04-18 · Member activity · RM 143.85