Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09267
VM0009267Membermember9267@example.test · +601110009267 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
639
Current loyalty balance
Lifetime Spend
RM 800
Across 27 visits
Total Visits
27
Since 2025-05-02
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
639 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 3
Outlet purchase
2026-08-01 · Member activity · RM 21.00
App session
2026-07-20 · OPLUMO Outlet 3
Points credited
2026-07-08 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 3
Outlet purchase
2026-06-14 · Member activity · RM 26.60
Points credited
2026-06-02 · OPLUMO Outlet 3
Outlet purchase
2026-05-21 · Member activity · RM 29.40