Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00915
VM0000915Silvermember915@example.test · +601110000915 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
1,206
Current loyalty balance
Lifetime Spend
RM 1,508
Across 21 visits
Total Visits
21
Since 2025-10-01
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
13d
2026-09-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,206 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 15
Outlet purchase
2026-09-14 · Member activity · RM 55.50
App session
2026-09-02 · OPLUMO Outlet 15
Points credited
2026-08-21 · Member activity · RM 62.90
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 15
Outlet purchase
2026-07-28 · Member activity · RM 70.30
Points credited
2026-07-16 · OPLUMO Outlet 15
Outlet purchase
2026-07-04 · Member activity · RM 77.70