Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00914
VM0000914Membermember914@example.test · +601110000914 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
450
Current loyalty balance
Lifetime Spend
RM 563
Across 8 visits
Total Visits
8
Since 2026-03-19
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
78d
2026-07-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
450 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 14
Outlet purchase
2026-07-11 · Member activity · RM 65.25
App session
2026-06-29 · OPLUMO Outlet 14
Points credited
2026-06-17 · Member activity · RM 73.95
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 14
Outlet purchase
2026-05-24 · Member activity · RM 82.65
Points credited
2026-05-12 · OPLUMO Outlet 14
Outlet purchase
2026-04-30 · Member activity · RM 91.35