Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 09111
VM0009111Membermember9111@example.test · +601110009111 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
794
Current loyalty balance
Lifetime Spend
RM 993
Across 45 visits
Total Visits
45
Since 2024-04-18
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
112d
2026-06-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
794 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 17
Outlet purchase
2026-06-07 · Member activity · RM 21.75
App session
2026-05-26 · OPLUMO Outlet 17
Points credited
2026-05-14 · Member activity · RM 24.65
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 17
Outlet purchase
2026-04-20 · Member activity · RM 27.55
Points credited
2026-04-08 · OPLUMO Outlet 17
Outlet purchase
2026-03-27 · Member activity · RM 30.45