Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 09110
VM0009110Silvermember9110@example.test · +601110009110 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted Out
Points Balance
2,019
Current loyalty balance
Lifetime Spend
RM 2,524
Across 27 visits
Total Visits
27
Since 2025-03-11
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
109d
2026-06-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,019 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 16
Outlet purchase
2026-06-10 · Member activity · RM 65.25
App session
2026-05-29 · OPLUMO Outlet 16
Points credited
2026-05-17 · Member activity · RM 73.95
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 16
Outlet purchase
2026-04-23 · Member activity · RM 82.65
Points credited
2026-04-11 · OPLUMO Outlet 16
Outlet purchase
2026-03-30 · Member activity · RM 91.35