Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 09098
VM0009098Membermember9098@example.test · +601110009098 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
579
Current loyalty balance
Lifetime Spend
RM 725
Across 23 visits
Total Visits
23
Since 2025-06-10
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
579 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 4
Outlet purchase
2026-06-29 · Member activity · RM 28.50
App session
2026-06-17 · OPLUMO Outlet 4
Points credited
2026-06-05 · Member activity · RM 32.30
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 4
Outlet purchase
2026-05-12 · Member activity · RM 36.10
Points credited
2026-04-30 · OPLUMO Outlet 4
Outlet purchase
2026-04-18 · Member activity · RM 39.90