Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 09045
VM0009045Silvermember9045@example.test · +601110009045 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,932
Current loyalty balance
Lifetime Spend
RM 2,415
Across 27 visits
Total Visits
27
Since 2025-04-02
Average Order Value
RM 97
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,932 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 2
Outlet purchase
2026-07-02 · Member activity · RM 72.75
App session
2026-06-20 · OPLUMO Outlet 2
Points credited
2026-06-08 · Member activity · RM 82.45
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 2
Outlet purchase
2026-05-15 · Member activity · RM 92.15
Points credited
2026-05-03 · OPLUMO Outlet 2
Outlet purchase
2026-04-21 · Member activity · RM 101.85