Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00904
VM0000904Silvermember904@example.test · +601110000904 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
1,981
Current loyalty balance
Lifetime Spend
RM 2,477
Across 29 visits
Total Visits
29
Since 2025-03-05
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
79d
2026-07-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,981 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 4
Outlet purchase
2026-07-10 · Member activity · RM 70.50
App session
2026-06-28 · OPLUMO Outlet 4
Points credited
2026-06-16 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 4
Outlet purchase
2026-05-23 · Member activity · RM 89.30
Points credited
2026-05-11 · OPLUMO Outlet 4
Outlet purchase
2026-04-29 · Member activity · RM 98.70