Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 09002
VM0009002Membermember9002@example.test · +601110009002 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
510
Current loyalty balance
Lifetime Spend
RM 639
Across 15 visits
Total Visits
15
Since 2025-11-22
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
510 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 10
Outlet purchase
2026-07-20 · Member activity · RM 27.75
App session
2026-07-08 · OPLUMO Outlet 10
Points credited
2026-06-26 · Member activity · RM 31.45
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 10
Outlet purchase
2026-06-02 · Member activity · RM 35.15
Points credited
2026-05-21 · OPLUMO Outlet 10
Outlet purchase
2026-05-09 · Member activity · RM 38.85