Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 08915
VM0008915Silvermember8915@example.test · +601110008915 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
1,859
Current loyalty balance
Lifetime Spend
RM 2,324
Across 28 visits
Total Visits
28
Since 2025-03-07
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
95d
2026-07-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,859 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 8
Outlet purchase
2026-06-24 · Member activity · RM 80.25
App session
2026-06-12 · OPLUMO Outlet 8
Points credited
2026-05-31 · Member activity · RM 90.95
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 8
Outlet purchase
2026-05-07 · Member activity · RM 101.65
Points credited
2026-04-25 · OPLUMO Outlet 8
Outlet purchase
2026-04-13 · Member activity · RM 112.35