Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 08910
VM0008910Platinummember8910@example.test · +601110008910 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
5,246
Current loyalty balance
Lifetime Spend
RM 6,559
Across 34 visits
Total Visits
34
Since 2024-12-29
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,246 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 3
Outlet purchase
2026-08-03 · Member activity · RM 120.75
App session
2026-07-22 · OPLUMO Outlet 3
Points credited
2026-07-10 · Member activity · RM 136.85
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 3
Outlet purchase
2026-06-16 · Member activity · RM 152.95
Points credited
2026-06-04 · OPLUMO Outlet 3
Outlet purchase
2026-05-23 · Member activity · RM 169.05