Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00890
VM0000890Goldmember890@example.test · +601110000890 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,536
Current loyalty balance
Lifetime Spend
RM 3,171
Across 32 visits
Total Visits
32
Since 2024-11-22
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
128d
2026-06-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,536 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 7
Outlet purchase
2026-05-22 · Member activity · RM 73.50
App session
2026-05-10 · OPLUMO Outlet 7
Points credited
2026-04-28 · Member activity · RM 83.30
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 7
Outlet purchase
2026-04-04 · Member activity · RM 93.10
Points credited
2026-03-23 · OPLUMO Outlet 7
Outlet purchase
2026-03-11 · Member activity · RM 102.90