Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08859
VM0008859Goldmember8859@example.test · +601110008859 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
2,627
Current loyalty balance
Lifetime Spend
RM 3,285
Across 20 visits
Total Visits
20
Since 2025-08-31
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,627 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 3
Outlet purchase
2026-07-27 · Member activity · RM 129.75
App session
2026-07-15 · OPLUMO Outlet 3
Points credited
2026-07-03 · Member activity · RM 147.05
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 3
Outlet purchase
2026-06-09 · Member activity · RM 164.35
Points credited
2026-05-28 · OPLUMO Outlet 3
Outlet purchase
2026-05-16 · Member activity · RM 181.65