Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00088
VM0000088Silvermember88@example.test · +601110000088 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
1,988
Current loyalty balance
Lifetime Spend
RM 2,485
Across 26 visits
Total Visits
26
Since 2025-05-20
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,988 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 4
Outlet purchase
2026-08-01 · Member activity · RM 87.75
App session
2026-07-20 · OPLUMO Outlet 4
Points credited
2026-07-08 · Member activity · RM 99.45
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 4
Outlet purchase
2026-06-14 · Member activity · RM 111.15
Points credited
2026-06-02 · OPLUMO Outlet 4
Outlet purchase
2026-05-21 · Member activity · RM 122.85