Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00879
VM0000879Goldmember879@example.test · +601110000879 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,680
Current loyalty balance
Lifetime Spend
RM 5,850
Across 45 visits
Total Visits
45
Since 2024-05-07
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,680 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 13
Outlet purchase
2026-06-26 · Member activity · RM 99.00
App session
2026-06-14 · OPLUMO Outlet 13
Points credited
2026-06-02 · Member activity · RM 112.20
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 13
Outlet purchase
2026-05-09 · Member activity · RM 125.40
Points credited
2026-04-27 · OPLUMO Outlet 13
Outlet purchase
2026-04-15 · Member activity · RM 138.60