Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00087
VM0000087Membermember87@example.test · +601110000087 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted In
Points Balance
345
Current loyalty balance
Lifetime Spend
RM 431
Across 17 visits
Total Visits
17
Since 2025-12-02
Average Order Value
RM 27
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
345 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 3
Outlet purchase
2026-09-04 · Member activity · RM 20.25
App session
2026-08-23 · OPLUMO Outlet 3
Points credited
2026-08-11 · Member activity · RM 22.95
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 3
Outlet purchase
2026-07-18 · Member activity · RM 25.65
Points credited
2026-07-06 · OPLUMO Outlet 3
Outlet purchase
2026-06-24 · Member activity · RM 28.35