Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 08699
VM0008699Silvermember8699@example.test · +601110008699 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
1,409
Current loyalty balance
Lifetime Spend
RM 1,762
Across 28 visits
Total Visits
28
Since 2025-02-01
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,409 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 13
Outlet purchase
2026-05-21 · Member activity · RM 48.00
App session
2026-05-09 · OPLUMO Outlet 13
Points credited
2026-04-27 · Member activity · RM 54.40
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 13
Outlet purchase
2026-04-03 · Member activity · RM 60.80
Points credited
2026-03-22 · OPLUMO Outlet 13
Outlet purchase
2026-03-10 · Member activity · RM 67.20