Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 08531
VM0008531Membermember8531@example.test · +601110008531 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
761
Current loyalty balance
Lifetime Spend
RM 951
Across 10 visits
Total Visits
10
Since 2025-12-02
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
149d
2026-05-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
761 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 15
Outlet purchase
2026-05-01 · Member activity · RM 85.50
App session
2026-04-19 · OPLUMO Outlet 15
Points credited
2026-04-07 · Member activity · RM 96.90
Win-back campaign delivered
2026-03-26 · OPLUMO Outlet 15
Outlet purchase
2026-03-14 · Member activity · RM 108.30
Points credited
2026-03-02 · OPLUMO Outlet 15
Outlet purchase
2026-02-18 · Member activity · RM 119.70