Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08523
VM0008523Goldmember8523@example.test · +601110008523 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
2,691
Current loyalty balance
Lifetime Spend
RM 3,364
Across 30 visits
Total Visits
30
Since 2025-02-02
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
92d
2026-07-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,691 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 7
Outlet purchase
2026-06-27 · Member activity · RM 84.00
App session
2026-06-15 · OPLUMO Outlet 7
Points credited
2026-06-03 · Member activity · RM 95.20
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 7
Outlet purchase
2026-05-10 · Member activity · RM 106.40
Points credited
2026-04-28 · OPLUMO Outlet 7
Outlet purchase
2026-04-16 · Member activity · RM 117.60