Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 08495
VM0008495Goldmember8495@example.test · +601110008495 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,939
Current loyalty balance
Lifetime Spend
RM 3,674
Across 33 visits
Total Visits
33
Since 2024-11-10
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
122d
2026-06-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,939 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 13
Outlet purchase
2026-05-28 · Member activity · RM 85.50
App session
2026-05-16 · OPLUMO Outlet 13
Points credited
2026-05-04 · Member activity · RM 96.90
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 13
Outlet purchase
2026-04-10 · Member activity · RM 108.30
Points credited
2026-03-29 · OPLUMO Outlet 13
Outlet purchase
2026-03-17 · Member activity · RM 119.70