Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08475
VM0008475Goldmember8475@example.test · +601110008475 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
3,690
Current loyalty balance
Lifetime Spend
RM 4,613
Across 37 visits
Total Visits
37
Since 2024-08-25
Average Order Value
RM 136
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
127d
2026-06-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,690 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 10
Outlet purchase
2026-05-23 · Member activity · RM 102.00
App session
2026-05-11 · OPLUMO Outlet 10
Points credited
2026-04-29 · Member activity · RM 115.60
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 10
Outlet purchase
2026-04-05 · Member activity · RM 129.20
Points credited
2026-03-24 · OPLUMO Outlet 10
Outlet purchase
2026-03-12 · Member activity · RM 142.80