Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08463
VM0008463Goldmember8463@example.test · +601110008463 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,918
Current loyalty balance
Lifetime Spend
RM 3,648
Across 33 visits
Total Visits
33
Since 2024-09-24
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,918 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 15
Outlet purchase
2026-04-11 · Member activity · RM 71.25
App session
2026-03-30 · OPLUMO Outlet 15
Points credited
2026-03-18 · Member activity · RM 80.75
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 15
Outlet purchase
2026-02-22 · Member activity · RM 90.25
Points credited
2026-02-10 · OPLUMO Outlet 15
Outlet purchase
2026-01-29 · Member activity · RM 99.75