Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08331
VM0008331Silvermember8331@example.test · +601110008331 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
1,390
Current loyalty balance
Lifetime Spend
RM 1,739
Across 18 visits
Total Visits
18
Since 2025-11-10
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
27d
2026-09-12
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,390 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-12 · OPLUMO Outlet 2
Outlet purchase
2026-08-31 · Member activity · RM 61.50
App session
2026-08-19 · OPLUMO Outlet 2
Points credited
2026-08-07 · Member activity · RM 69.70
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 2
Outlet purchase
2026-07-14 · Member activity · RM 77.90
Points credited
2026-07-02 · OPLUMO Outlet 2
Outlet purchase
2026-06-20 · Member activity · RM 86.10