Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00831
VM0000831Silvermember831@example.test · +601110000831 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,841
Current loyalty balance
Lifetime Spend
RM 2,302
Across 12 visits
Total Visits
12
Since 2026-03-07
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
18d
2026-09-21
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,841 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-21 · OPLUMO Outlet 16
Outlet purchase
2026-09-09 · Member activity · RM 120.00
App session
2026-08-28 · OPLUMO Outlet 16
Points credited
2026-08-16 · Member activity · RM 136.00
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 16
Outlet purchase
2026-07-23 · Member activity · RM 152.00
Points credited
2026-07-11 · OPLUMO Outlet 16
Outlet purchase
2026-06-29 · Member activity · RM 168.00