Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08223
VM0008223Silvermember8223@example.test · +601110008223 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
978
Current loyalty balance
Lifetime Spend
RM 1,223
Across 22 visits
Total Visits
22
Since 2025-05-06
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
143d
2026-05-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
978 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 13
Outlet purchase
2026-05-07 · Member activity · RM 41.25
App session
2026-04-25 · OPLUMO Outlet 13
Points credited
2026-04-13 · Member activity · RM 46.75
Win-back campaign delivered
2026-04-01 · OPLUMO Outlet 13
Outlet purchase
2026-03-20 · Member activity · RM 52.25
Points credited
2026-03-08 · OPLUMO Outlet 13
Outlet purchase
2026-02-24 · Member activity · RM 57.75