Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00820
VM0000820Silvermember820@example.test · +601110000820 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,726
Current loyalty balance
Lifetime Spend
RM 2,159
Across 28 visits
Total Visits
28
Since 2024-12-31
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
161d
2026-05-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,726 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 5
Outlet purchase
2026-04-19 · Member activity · RM 48.75
App session
2026-04-07 · OPLUMO Outlet 5
Points credited
2026-03-26 · Member activity · RM 55.25
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 5
Outlet purchase
2026-03-02 · Member activity · RM 61.75
Points credited
2026-02-18 · OPLUMO Outlet 5
Outlet purchase
2026-02-06 · Member activity · RM 68.25