Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 08177
VM0008177Goldmember8177@example.test · +601110008177 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted In
Points Balance
4,314
Current loyalty balance
Lifetime Spend
RM 5,393
Across 32 visits
Total Visits
32
Since 2025-01-01
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
88d
2026-07-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,314 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 1
Outlet purchase
2026-07-01 · Member activity · RM 123.00
App session
2026-06-19 · OPLUMO Outlet 1
Points credited
2026-06-07 · Member activity · RM 139.40
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 1
Outlet purchase
2026-05-14 · Member activity · RM 155.80
Points credited
2026-05-02 · OPLUMO Outlet 1
Outlet purchase
2026-04-20 · Member activity · RM 172.20