Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08139
VM0008139Membermember8139@example.test · +601110008139 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted In
Points Balance
587
Current loyalty balance
Lifetime Spend
RM 735
Across 7 visits
Total Visits
7
Since 2026-03-01
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
114d
2026-06-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
587 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 14
Outlet purchase
2026-06-05 · Member activity · RM 77.25
App session
2026-05-24 · OPLUMO Outlet 14
Points credited
2026-05-12 · Member activity · RM 87.55
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 14
Outlet purchase
2026-04-18 · Member activity · RM 97.85
Points credited
2026-04-06 · OPLUMO Outlet 14
Outlet purchase
2026-03-25 · Member activity · RM 108.15