Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 08127
VM0008127Goldmember8127@example.test · +601110008127 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
4,727
Current loyalty balance
Lifetime Spend
RM 5,910
Across 31 visits
Total Visits
31
Since 2024-11-16
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
152d
2026-05-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,727 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 2
Outlet purchase
2026-04-28 · Member activity · RM 118.50
App session
2026-04-16 · OPLUMO Outlet 2
Points credited
2026-04-04 · Member activity · RM 134.30
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 2
Outlet purchase
2026-03-11 · Member activity · RM 150.10
Points credited
2026-02-27 · OPLUMO Outlet 2
Outlet purchase
2026-02-15 · Member activity · RM 165.90