Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 08063
VM0008063Silvermember8063@example.test · +601110008063 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
2,313
Current loyalty balance
Lifetime Spend
RM 2,892
Across 40 visits
Total Visits
40
Since 2024-07-04
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
125d
2026-06-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,313 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 6
Outlet purchase
2026-05-25 · Member activity · RM 67.50
App session
2026-05-13 · OPLUMO Outlet 6
Points credited
2026-05-01 · Member activity · RM 76.50
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 6
Outlet purchase
2026-04-07 · Member activity · RM 85.50
Points credited
2026-03-26 · OPLUMO Outlet 6
Outlet purchase
2026-03-14 · Member activity · RM 94.50