Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 07972
VM0007972Silvermember7972@example.test · +601110007972 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,336
Current loyalty balance
Lifetime Spend
RM 2,921
Across 22 visits
Total Visits
22
Since 2025-06-10
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,336 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 17
Outlet purchase
2026-06-11 · Member activity · RM 115.50
App session
2026-05-30 · OPLUMO Outlet 17
Points credited
2026-05-18 · Member activity · RM 130.90
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 17
Outlet purchase
2026-04-24 · Member activity · RM 146.30
Points credited
2026-04-12 · OPLUMO Outlet 17
Outlet purchase
2026-03-31 · Member activity · RM 161.70